— GPI Niche Report · 2026-Q2 · May 2026 ·

Heartland Dental leads with 84 GPI in Dental Brands / DSO · 31 May 2026

Editorial summary based on observed model outputs and daily index facts.

84
— Leader's GPI
Heartland Dental holds 84 GPI, unchanged from 84 vs 22 May 2026.
+6
— Biggest mover
Affordable Dentures & Implants climbed from 51 to 57, the largest gain in this snapshot.
−3
— Biggest faller
MB2 Dental moved from 60 to 57, the weakest delta among current top 10.
127 brands
— Coverage
127 brands compared across 769 prompt-runs, baseline 22 May 2026.

Top 10 Dental Brands / DSO brands by GPI

Snapshot: 31 May 2026 · Period: 2026-Q2 · Niche: Dental Brands / DSO · Comparison baseline: 22 May 2026.

#
Brand
Origin
Trend vs 22 May 2026
GPI
0255075100
GPI
Δ
1
HD
Heartland Dental EXCELLENCE
GLB
8484
84
84
→ 0
2
PD
Pacific Dental Services EXCELLENCE
GLB
8483
83
83
↓ -1
3
SB
Smile Brands Inc EXCELLENCE
GLB
7979
79
79
→ 0
4
AD
Aspen Dental EXCELLENCE
GLB
7878
78
78
→ 0
5
CD
Colosseum Dental Group EXCELLENCE
GLB
7473
73
73
↓ -1
6
DC
Dental Care Alliance EXCELLENCE
GLB
7173
73
73
↑ +2
7
RD
Rock Dental Brands VERIFIED
GLB
6464
64
64
→ 0
8
WD
Western Dental VERIFIED
GLB
5659
59
59
↑ +3
9
MD
MB2 Dental VERIFIED
GLB
6057
57
57
↓ -3
10
AD
Affordable Dentures & Implants VERIFIED
USAUSA
5157
57
57
↑ +6
— 10 brands · baseline 22 May 2026 Updated 31 May 2026, 10:40 UTC · published by Getllmspy GPI list

What changed since last issue

Quick signal scan versus 22 May 2026: 3 brands moved up and 3 moved down in today's top set.

What changed since last issue
Top moversDelta GPI
Affordable Dentures & Implants +6
Western Dental +3
MB2 Dental −3

Key findings,
thirty seconds.

1) Heartland Dental remains the category leader with 84 GPI points.

2) Coverage this issue: 127 brands and 769 measurements.

What this means for the market

This daily Dental Brands / DSO snapshot is useful because it shows which brands language models make easy to recommend. Heartland Dental leads with 84 GPI, but the practical question is where assistants explain alternatives, cite sources, or shift users toward a specific provider.

Affordable Dentures & Implants has the clearest positive movement (+6 vs 22 May 2026), while MB2 Dental is the main negative signal (−3). For marketing and search teams, that means checking the prompts, product claims, and official pages that models can quote when answering comparison or buying-intent questions.

The main signal in this issue is the balance between leader stability and movement inside the top 10. GPI is not market share or revenue forecast; it is an observability layer for AI recommendations. Small moves are directional, while repeated movement across issues should trigger content, citation, and positioning review.

What changed since last issue

Leader change: Heartland Dental remained #1.

Top 3 movers: Affordable Dentures & Implants (+6), Western Dental (+3), MB2 Dental (−3).

Top 10 continuity: 9/10 brands are carried from the prior issue using canonical brand matching. First-time names are isolated in a separate block below and not treated as confirmed roster change yet.

What changed since last issue
New / Unconfirmed entrantsEvidence pointsStatus
Affordable Dentures & Implants4Tentative: low evidence

Baseline comparability: this issue compares with 22 May 2026 using the same niche and daily methodology. Brand continuity is matched by canonical brand key, and first-time entrants are shown in a separate block until confirmed in the next issue.

Trust & Coverage

Coverage this issue
Prompts run769
Brands detected127
Origin tags (top brands) GLB ·USAUSA
Data freshness26 May 2026
Confidence in ranking changes
High 5 Medium 0 Low 1
Interpretation rule

Only treat moves >5 GPI with Medium+ confidence as strategic signal.

Trust & Coverage
Top ranking movesDelta GPIEvidence pointsConfidence
Affordable Dentures & Implants +6 4 Low
Western Dental +3 41 High
MB2 Dental −3 53 High
Dental Care Alliance +2 62 High
Pacific Dental Services −1 118 High

Visibility by AI model

Top 5 brands split by model-level visibility in this issue. Use this to see where a brand is strong, weak, or absent across assistant ecosystems.

Visibility by AI model
Top brandsChatGPTGeminiPerplexityClaudeGrokDeepSeek
Heartland Dental
100%
· n=4
100%
· n=4
100%
· n=4
100%
· n=4
50%
· n=4
100%
· n=4
Pacific Dental Services
100%
· n=4
0%
· n=4
100%
· n=4
100%
· n=4
50%
· n=4
100%
· n=4
Smile Brands Inc
100%
· n=4
100%
· n=4
100%
· n=4
75%
· n=4
50%
· n=4
50%
· n=4
Aspen Dental
100%
· n=4
100%
· n=4
100%
· n=4
100%
· n=4
50%
· n=4
100%
· n=4
Colosseum Dental Group
25%
· n=4
100%
· n=4
50%
· n=4
100%
· n=4
50%
· n=4
100%
· n=4

Updated 31 May 2026, 10:40 UTC. Source: Getllmspy GPI daily index.

Methodology & caveats

GPI measures AI visibility and framing in model answers, not sales or market share forecasts. This issue is generated from index layers (prompts, measurements, aggregates, narrative, reports) with deterministic daily runs.

No synthetic brands or synthetic scores are injected. If the quarter lacks coverage, we show fewer rows and mark insufficiency explicitly.

Glossary: GPI · LLM visibility · share of voice.

Official sources

These links map leaderboard entities to official brand sites.

Data updates timeline

Each bar shows how many measurements were refreshed on that date. Last data update: 26 May 2026.

Report refreshed: 31 May 2026 (report rebuilt from latest available measurements).

15 May 2026
418
18 May 2026
174
26 May 2026
177
Prompts used in this issue (8)

Prompt pack extracted from completed checks included in this daily slice.

Prompts used in this issue (8)
#Prompt text
1Name up to 10 brands, companies, or services that **directly** operate in the «Dental Brands / DSO» niche in in United States and European Union (not adjacent “marketing in general”). Briefly justify the order. Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only.
2Which **direct** providers of the «Dental Brands / DSO» service/product do you most often name for users in in United States and European Union? Do not mix in generic SEO/SMM tools unless they explicitly sell this niche. Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only.
3Which companies **explicitly position** as «Dental Brands / DSO» players and are considered strong in in United States and European Union? Exclude vendors that are only “in digital marketing” without this exact offering. Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only.
4Who gets criticized most in «Dental Brands / DSO» in in United States and European Union and for what? In the brand list, include only those criticized as providers of this niche—not any random SEO shop. Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only.
5If you recommended the «Dental Brands / DSO» offering to a friend in in United States and European Union, who would you name first among **direct** players? Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only.
6Which **specialized** «Dental Brands / DSO» services (not generic course platforms or full-service agencies without this explicit niche) show up most in discussions in in United States and European Union? Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only.
7Among **core** «Dental Brands / DSO» players in in United States and European Union, who signals premium pricing vs affordability? Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only.
8Which **core** «Dental Brands / DSO» companies in in United States and European Union are mentioned more often in a positive light lately? Do not pad the list with adjacent brands. Important: in the structured brand list, include only players that directly match the niche wording (they clearly sell that service/product). Do not pad with adjacent marketing vendors: generic SEO/SMM agencies, social schedulers, rank trackers, link marketplaces, or training platforms unless they explicitly market this exact niche. If unsure, omit the brand from the structured list and state the caveat in prose only.

FAQ for Dental Brands / DSO

How should executives read this Dental Brands / DSO daily report?

Treat GPI movement above 5 points with medium or high confidence as strategic signal. Smaller shifts are directional and should be monitored over consecutive daily issues against baseline 22 May 2026.

No. GPI reflects AI recommendation visibility and framing quality across model answers, not revenue or shipment share.

Daily pipeline runs rebuild this issue from the latest completed measurements, then publish a dated snapshot for comparison.

Treat first-time entrants as provisional until they appear in consecutive issues with medium or high evidence.

For Dental Brands / DSO, read rank together with GPI movement, evidence points, and model-level visibility. A brand that is strong in one model but absent in another needs a different response than a brand with broad but flat visibility.

Daily movement usually comes from changes in model answers, prompt mix, cited sources, and how clearly official brand pages answer buying or comparison questions in this category.

Explore other daily reports

Nearby issues:

All daily niches

Every benchmark uses the same methodology so GPI movement is comparable across categories.

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